Former Dallas Cowboy Dead at 40

Speaking as a 40 year-old woman who needs to drop some weight and exercise more, the sudden death of Frank Cornish IV is pretty darn sobering. According to news reports, Cornish died in his sleep Friday night due to complications from hypertension.

Hopefully something good will come of Frank Cornish's unexpected death thanks to the quick work of the DFW team. Take a look at the story Claire and Bill helped secure on the CW33.


As ever, this sort of unsettling news is a good reminder of the importance of our work -- and that we (me!) are not only staff but part of the target market.

Addendum: Tod left a good question in the comments section (Thanks, Tod. Glad you asked.). The story drives viewers to the CW33 website "for more information about your heart attack risk." As I suspected, the news site backtracks to the AHA's Heart Attack Risk Assessment Tool.