July 2008
- Cause Planning – on-going throughout the year
- Alliance recruitment & activation – on-going throughout the year
- Alliance Youth Advisory Board Meeting – Kansas City (11-12th)
- Start! FFC applications due – July 30
- Go Red/PTES Tracking due
- PTES National Power Weekend Planning begins
August 2008
Healthy Schools Forum in Little Rock, Arkansas - Start! FFC review deadline – Aug 10th – platinum & innovation/Aug 20th- gold
- Go Red TV ”VIP Premiere Parties” – email marketing to promote consumer “Viewer Party Kit” send quick list of events to National by 30th
- PTES Ambassador State of the Union
September 2008 (Cholesterol Month)
- Alliance for a Healthier Generation Go Healthy Month
- Go Red TV VIP Premiere Parties
- Go Red TV broadcast – September 20th for 10 markets, others TBD
- Macy’s Shop For A Cause – September 20th
- Worldwide Day of Play – September 27
- Begin WRD recruitment
- Start! Heart Walk fall season
- PTES Website Re-launch
- PTES Salon/Barbershop Tour (in conjunction with Take a Loved One for a CheckUp day)
October 2008
Start! Fit-Friendly Media companies announced in the Forbes- Start! Media announcement at Start! Heartwalk event
- GRFW Planning for Wear Red Day & Heart Month
- Go Healthy Month Wrap Up Siebel entries due
- Power Fall Events
- GRFW/PTES Tracking reports due
- New Alliance Branding Roll-Out
- Start! Heart Walk fall season comes to an end
- PTES Gospel Tour
November 2008
- National Family Caregivers Month—Stroke/Caregivers Web site pitch – Tie into PTES
event - Continue planning for all causes winter promotions
- Begin Brighton promotions
- Start! Heart Walk fall season
- PTES Gap Campaign
December 2008
- Pitch short lead media on GRFW – Details to come in November
- Continue planning winter events
- GRFW enter landmarks/buildings Go Red in Siebel
January 2009
- GRFW Heart Month – brief list of events/landmarks due on 5th
- Start! Fit Friendly Applications Due – Jan 15
- Pitch GRFW to media – Details to come in November
- GRFW enter landmarks/buildings Go Red in Siebel
- GRFW - Send quick list of events to National by January 9
- PTES Ambassador State of the Union
February 2009 (American Heart Month)
- National Wear Red Day – Feb 6
- National and Local Go Red For Women activities
- Start! FFC reviews completed – Feb 15?
- Start! Walking Day planning
March 2009 (Nutrition Month)
- GRFW Tracking report due – 15th
- Start! Fit-Friendly Companies list available-Mar. 30
- Pitch short-lead national media for Stroke Month
- PTES & Start! Planning
April 2009
- National Start! Walking Day
- PTES Planning
- PTES Tracking report due
- PTES First Ladies of Power
- PTES Gospel Tour
- Start! Heart Walk Spring Season
May 2009 (Stroke Month)
- PTES National Power Wekend
- PTES Sunday Affiliate Events
PTES National Media Tour- Affiliate Power To End Stroke Activities
- GRFW- Spring activities & Luncheons
- Start! Heart Walk spring season
- PTES Salon/Barbershop Events
June 2009
- Year End Wrap Up
- Juneteenth/Father’s day events
- Begin planning for new year
- Start! Heart Walk spring season comes to an end
- PTES Gospel Tour
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