Blah, Blah, Twitter, Blah

Yes, in fact, I do actually know that I sound like a broken record. But you know what they say about key messages -- it takes constant repetition for your audience to get it. So I'll just keep twittering on and on about Twitter (and Social Media) until I have your full attention.

You're coming along, whether you like it or not!

The latest installment of Twitter-mania comes in the form of a special section in the latest edition of Business Week. Look closely at the screen shot below and you'll see that it's this week's Top Story (blue box).


The special report includes the following stories:

• How Companies Use Twitter to Bolster Their Brands
  
• Getting Intimate (with Customers) on Twitter
• Brands That Tweet
• AMC's Mad Men: Running Amok on Twitter

Read them in order -- the last two stories aren't as meaty. Brands thatTweet is just that: a list of brands you'll find on Twitter; Mad Men is a good case study of good marketing gone bad.

Happy reading.