Thursday, August 21, 2008

September Messaging Platform: Childhood Obesity/Alliance for a Healthier Generation

Attached is our latest messaging platform information. September’s theme is Childhood Obesity/Alliance for a Healthier Generation.


Read this document on Scribd: Final Sept Alliance CHO


Look for opportunities to use these messages as you communicate with various audiences. Integrate the messages into existing communication tools or use them to create new communications, such as e-mails, to your audiences.

Use these messages wherever possible. We know that the AHA has other initiatives to promote each month, but these platforms are not designed to take focus away from these activities. Instead, they are created to help staff think about opportunities to integrate some consistent messaging into existing communications.

In this Messaging Platform document, you will receive:· Key messages· Calls to action · Sample messages for various customer groups

All messaging platforms are posted on the Intranet. You can go to this link to find messaging platform information from previous months.

Your feedback on successes in using these messages is helpful. Please e-mail Robyn Landry with your comments or suggestions.

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